The name “Strawberry Town” represents sweet and bright characteristics of this town. The venue is designed to reflect distinctiveness of western architecture, with a lot of shops, coffee shops in colorful buildings. There are a lot of recreational areas which are Holland Village, Town Center, Amazon Trail, Uncle Sam’s Farm, Adventure Land, Fountain of Seasons, multi-purpose space for exhibition or music, and many more. Each area is designed to represent its uniqueness and promote compatibility with surrounding natural landscape.